Categorized: Content Strategy

48 Eye-Opening LinkedIn Statistics For B2B Marketers In 2019

Posted by Josh Gallant 01 January, 2019 23 comments

What channels are you focusing on the most in 2019? You’re investing plenty of time into Facebook, curating content on Twitter, searching for great Instagram post ideas—but the one missing piece of the puzzle is this: LinkedIn. And in this post we’re going to share 48 LinkedIn stats you can use to guide your 2019 marketing… Read more »

The Psychology Of Content Sharing Online In 2019 [Research]

Posted by Foundation Team 19 December, 2018 3 comments

[Includes research from a NY Times study on content sharing] If you want to skip ahead, here’s what you’ll find in this post: Why People Share Content Online The Social Sharing Personas For Digital Content How To Use Consumer Motivation To Connect With You Audience The Psychology of Content Sharing What’s common between Harry Potter,… Read more »

Content Distribution Plan: What It Is, Why It Matters & How To Use It

Posted by Ross Simmonds 21 November, 2018 1 comment

Content distribution plans have never been more important than today. A content distribution plan is a strategic guide that helps an organization disseminate its content, whether it’s promoting the latest blog post or sharing a new ebook. Publishing content can only take you so far; a content distribution plan makes sure that content is seen… Read more »

14 Top Marketing Podcasts For B2B Marketers In 2019

Posted by Josh Gallant 01 October, 2018 No comments

In this post we’re going to share 14 podcasts every B2B marketer should check out in 2019. Here’s a few of the most popular podcasts right now: Top B2B marketing podcasts for 2019 Noah Kagan Presents The GaryVee Audio Experience Foundr Podcast Seeking Wisdom Online Marketing Made Easy The Tim Ferriss Show Masters Of Scale, And… Read more »

11 B2B Marketing Trends & Studies That Every Marketer Should Know

Posted by Nicole Jackson 12 September, 2018 5 comments

I find the word trend to sometimes have a negative connotation associated with it. When we’re talking fashion or the newest superfood, a trend tends to indicate something that’s being followed right now, but that’s not necessarily bound to last. Well, that’s not the only kind of trend. The trend I’m referring to describes the… Read more »