Categorized: Writing

Why Storytelling & Content Distribution Are The Perfect Marketing Strategy

Posted by Ross Simmonds 13 August, 2017 No comments

Why Storytelling & Content Distribution Are The Perfect Marketing Strategy Everyone loves a good story. When was the last time someone emphatically and excitedly told you a story about making avocado toast? (Actually that’s a bad example, that could’ve happened.) Storytelling has influenced culture, it’s still shaping how we see the world today, and it… Read more »

The Only Guide B2B Marketers Need For Finding Content Inspiration

Posted by Foundation Team 07 August, 2017 No comments

What exactly is the key to a strong content marketing strategy for B2B companies? Most content marketers respond in two ways: It’s important to create quality content It’s important to create lots of content That’s great but this ideology that you have to choose between quality and quantity is misplaced. Some of the most popular… Read more »