Imogen Groome
Imogen Groome is a Reddit Specialist at Foundation who started her career in SEO journalism before moving into organic marketing and finding her focus in Reddit strategy.
She brings a rare combination of skills to the role — SEO, project management, email marketing, public speaking, and event management — but what drives her work is something simpler: a genuine belief in the power of online communities to create real belonging and meaningful connection.
Her content philosophy is straightforward and hard to argue with: good content doesn’t need to be overly polished. It just needs to come from the heart. People recognize authenticity when they see it, and that’s what makes an actual impact.
Here’s a brief taste of Imogen’s personality:
What is usually playing in your headphones?
It really depends on the vibe I’m going for. Fast electronic beats when I’m working out, lo-fi for deep focus, and heavy metal when I need a little extra oomph to push through the day.
When you were a child, what did you want to be when you grew up?
An author. I remember sitting in a circle with my classmates at age five and saying it out loud. Fortunately, I’ve since made that dream a reality — so it’s on to the next one.
What are you happiest doing, when you are not working?
I like to be challenged regularly, so it usually involves learning something I’ve been avoiding. Right now I’m teaching myself to swim — a lifelong fear I’m finally facing — and attending online poetry classes, which I always shied away from as a student. Turns out doing the opposite of what makes you uncomfortable is a pretty good way to grow.
What is your hidden talent?
I can recite Jabberwocky by Lewis Carroll from memory. The full nonsense poem. I have no explanation for how it got there or why it stayed, but decades later, it’s still all there.
What is one of your favourite quotes?
“I must not fear. Fear is the mind-killer…”
— Frank Herbert, Dune(The full passage lives rent-free in her head too, probably.)
IMOGEN'S LATEST POSTS IN THE LAB:
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