Ben Dankiw
Ben’s path to becoming a Strategic leader started out as a trained SEM specialist and mathematician (yes, really) with 15+ years of experience in digital marketing. Ben is a strategist who understands the value that data analysis brings to digital advertising. By blending the right mix of business acumen, digital strategy, and execution, Ben delivers results for his clients.
He has been a leader in the Agency space, leading a Performance Marketing agency from 2016 to 2024. This agency was behind the success of 100s of brands across content, SEO and Paid Media with Ben at the lead. In execution, Ben has managed hundreds of paid media and SEO campaigns, from SMB to Enterprise, and has worked with clients including Canadian Tire, Porsche, Ceridian, and TouchBistro.
Ben is truly curious and loves to learn about businesses and their sales/marketing funnels. You’ll often hear him talking about data integrations and getting back to the fundamentals of marketing.
Here’s a brief taste of Ben’s personality:
What is usually playing in your headphones?
Depends on the occasion. Metal/Rock for workouts, house on the daily, indie vibes when relaxing.
When you were a child, what did you want to be when you grew up?
Either a hockey player or I believe a Paleontologist (Not sure why haha).
What are you happiest doing, when you are not working?
Weight lifting or going on a walk outside. Sitting on a patio with a friends and a cold pint, maybe exploring a new country!
What is your hidden talent?
Hmm, let’s go with hiking in the jungle and not getting lost.
What is one of your favourite quotes?
“This is the real secret of life, to be completely engaged with what you are doing in the here and now” -Alan Watts
BEN'S LATEST POSTS IN THE LAB:
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