Foundation is a remote B2B content marketing agency helping SaaS and Higher Ed clients grow through SEO, content, and strategic distribution. We work with ambitious global brands, and we’re scaling fast.
The mission of the Senior Content Strategist is to design and lead content strategies that drive measurable business growth through insight, precision, and collaboration. This role combines deep analytical thinking with the ability to communicate complex ideas clearly—partnering across teams and clients to turn performance data into actionable strategy.
Key Responsibilities:
- Develop and execute comprehensive, data-driven content strategies aligned with client objectives and performance goals.
- Analyze audience insights, funnel data, and geographic trends to uncover strategic opportunities.
- Lead collaborative planning sessions with SEO, Paid Media, and Production teams to ensure content programs operate as cohesive systems.
- Conduct recurring content audits, identifying growth gaps and recommending improvements.
- Build scalable frameworks and documentation to standardize strategy execution across accounts.
- Present strategic findings, performance outcomes, and recommendations to clients and internal stakeholders with clarity and authority.
- Mentor junior strategists by modeling analytical depth, structured thinking, and professional communication.
- Maintain alignment between content initiatives and larger digital marketing and business KPIs.
You Might Be a Fit If You…
- Are energized by solving complex problems through data and clear frameworks.
- Value both autonomy and structured collaboration. You’re comfortable leading your own work while integrating effectively within cross-functional teams.
- Enjoy communicating insights backed by evidence and logic, helping others understand the “why” behind each strategy.
- Thrive in environments that balance creative thinking with analytical precision.
- Prefer clarity, process, and repeatable systems over guesswork or improvisation.
- Take pride in refining strategies through iteration and measurement.
Required Experience:
- 5+ years in content strategy, editorial planning, or digital marketing.
- Proven success developing content programs that achieve measurable business outcomes.
- Advanced analytical and reporting skills (e.g., Google Analytics, Ahrefs, HubSpot).
- Experience managing content ecosystems and coordinating across teams (SEO, Paid Media, Creative).
- Exceptional written and verbal communication—able to translate complex insights into clear, persuasive narratives.
- Comfort presenting to clients and stakeholders, focusing on evidence and structured recommendations.
Metrics:
- Achievement rate of content-related KPIs.
- Growth in qualified traffic and conversions tied to content initiatives.
- Strategic deliverables delivered on time and to spec.
- Client satisfaction with clarity and usefulness of strategy.
- Efficiency gains through improved systems and documentation.
Position Details:
- Full-time (Monday to Friday, ~40 hours/week)
- Remote – Canadian employee or global contractor
Immediate benefits:
TECH BUDGET
We will give you a budget to buy the gadgets and tech you need to execute.
Note: This benefit is available to residents of Canada only.
100% REMOTE
Flexible work environment—we expect you to work hard, but give you the freedom to do it in your preferred setting.
ALL NATIONAL HOLIDAYS
We offer time off for all National Holidays. Whether you’re living in Canada, US, Australia or Japan — you’ll get those days off.
Benefits after three months:
PAID TIME OFF
Two weeks minimum paid vacation days.
WELLNESS & FITNESS COVERAGE
We cover all team members’ costs for gym or yoga memberships. You have to keep the mind right to keep the grind right.
Note: This benefit is available to residents of Canada only.
EDUCATION REIMBURSEMENT
Learning is very important in our culture! We offer a monthly stipend to encourage you to buy books, listen to webinars and purchase materials that will help you grow professionally and personally.
COMPETITIVE MEDICAL & DENTAL BENEFITS
We offer a competitive dental and healthcare benefits plan for colleagues and their families.
Note: This benefit is available to residents of Canada only.
HOW TO APPLY:
As part of your application, please complete the Culture Index survey. This must be submitted to be considered for the role.
Once completed, please follow this link to submit your application form for the position.