‹ Go Back

Subscribe For Exclusive Trends, Research & Data

Gain access to exclusive research, training, trends and support from the best marketers in the world.

Foundation Labs provides you with timely, meaningful, and relevant data that enables you to grow your company in a meaningful way. The world’s top SaaS companies subscribe to Foundation Labs to receive industry news and data driven insights to create a marketing culture that drives results.

We have two different plans:

Foundation Labs: Insider Subscription

Exclusive B2B SaaS growth, SEO & content case studies​
→ Quarterly reports on data-backed B2B SaaS trends, correlations & more​
→ Weekly Insiders-only email on trends, data & research​
→ Insiders-only webinars on B2B SaaS content marketing​
→ Two weekly newsletters with case studies & SaaS stories​

SUBSCRIBE $79/mo
SUBSCRIBE $828 annually
Foundation Labs: Inner Circle Subscription

Exclusive B2B SaaS growth, SEO & content case studies​
→ Quarterly reports on data-backed B2B SaaS trends, correlations & more​
→ Weekly Insiders-only email on trends, data & research​
→ Insiders-only webinars on B2B SaaS content marketing​
→ Two weekly newsletters with case studies & SaaS stories​
→ Invite-only fireside chats with marketing leaders at B2B SaaS giants
→ SaaS reports breaking down what’s working across industries today

SUBSCRIBE $329/mo
SUBSCRIBE $3348 annually

How Ahrefs Built A Content Moat On The Back Of SEO, YouTube & Tools

In this episode, Ross explores SEO in digital marketing, focusing on Ahrefs, a $100 million business that has transformed how marketers approach search.

Meet Dmytro Gerasymenko, the visionary behind Ahrefs, as he unveils the core elements that catapulted Ahrefs into a market leader. From brand essence to infrastructural brilliance, get ready for an exclusive peek behind the curtain.

Tim Soulo, the marketing lead at Ahrefs, joins the conversation, spotlighting the latest innovations Ahrefs has up its sleeve. It’s not just about features but their relentless pursuit of consistency mingled with bold experimentation.

—-

Here’s what we’ve packed into this must-listen episode:

Ahrefs Uncovered: From a powerful suite of SEO tools to generating a staggering $858,000 in monthly organic traffic with their free offerings, discover the strategy that put Ahrefs on the map.

Content & YouTube Mastery: With over 21 million YouTube views and content in multiple languages, Ahrefs sets the bar for content marketing. Unearth the secrets of their content strategy that speaks volumes across the globe.

Culture of Experimentation: Dive into Ahrefs’ unique culture, where experimentation and bootstrapping are the norms. Hear straight from Tim Soulo about their innovative spirit that fuels growth and learning.

Strategic Market Moves: Witness how Ahrefs uses its products to tell compelling stories, and how strategic decisions like shutting down their 16,000-member Facebook group align with their scaling ambitions.

Key Insights:

  • Ahrefs is not just a tool, it’s an empowerment engine for marketers and content creators.
  • Their free tools aren’t just free; they’re traffic magnets and insight goldmines.
  • Consistency and high-value assets are the pillars of Ahrefs’ content success.
  • Embracing experimentation and a product-led mindset isn’t a choice; it’s a necessity for growth.
  • Their commitment to education is not just admirable; it’s transformative.

Resources mentioned:

— 👋🏾 Let’s stay connected —

╰ Subscribe to my channel:  @RossSimmondsTV

╰ Instagram:  @thecoolestcool  

╰ Twitter / X: @thecoolestcool

LinkedIn

Comments are closed.

Learn How The Best B2B SaaS Companies Do Marketing.

Subscribe today to get access to some of the best content on B2B growth & tech.