Categorized: Content Strategy

Your Editorial Calendar Is NOT Your Content Marketing Strategy – Here’s What You Need

Posted by Taru Bhargava 16 April, 2019 No comments

The Great Wall of China is the only man-made structure that can be seen from outer space. Humans and dinosaurs coexisted. MSG causes headaches. I bet you’ve heard these statements at some point. Maybe you even believe them. But here’s the thing: Even though they may sound right (because we have heard them over and… Read more »

We Analyzed 60,000+ Reddit Posts From the Top 150 Subreddits (New Research)

Posted by Ross Simmonds 19 March, 2019 3 comments

Reddit has morphed from an obscure hangout to one of the most influential sites in the world. It’s had its share of controversy, and many marketers are afraid to even think about using Reddit for marketing—some are afraid of being banned, others are afraid of being associated with the site at all. But if you’re… Read more »

How To Find & Hire A Content Creator In 6 Steps (2019)

Posted by Josh Gallant 16 March, 2019 1 comment

In this post you’re going to learn how to find & hire the BEST content creators in 2019. The best part? We’re going to break it down into 6 easy-to-follow steps: Determine The Type Of Content You Need Determine Your Budget Create Your Job Postings Go Where These Creators Spend Their Time Share Your Job… Read more »

The Most Common SaaS Marketing Mistakes: 13 Key Insights From 30 Experts

Posted by Taru Bhargava 15 March, 2019 No comments

Raise your hand if you’ve ever made a mistake during a marketing campaign. If you’re like most of us, you’ve probably committed more marketing faux pas than you want to admit. Mistakes are common in the marketing world; after all, none of us started out as experts, and even experts make mistakes now and again…. Read more »

Content Inspiration: A Complete Guide For B2B Marketers (2019)

Posted by Foundation Team 18 February, 2019 2 comments

What exactly is the key to a strong content marketing strategy for B2B companies? Most content marketers respond in two ways: It’s important to create quality content It’s important to create lots of content That’s great but this ideology that you have to choose between quality and quantity is misplaced. Some of the most popular… Read more »