Foundation is a digital content marketing agency with a focus on planning, creating, and distributing content for B2B brands. We work with software companies that are redefining business in their industry along with ambitious B2B brands growing faster than ever. Our team operates 100% remotely and we’re obsessed with growth!
This is a unique opportunity to join a forward-thinking content marketing agency that works with leading B2B brands across the globe. From SaaS and cybersecurity to ecommerce and education, we believe in the power of research-driven content distribution, and Reddit is one of our secret weapons. As a Reddit Strategist, you’ll be leading the charge on everything Reddit-related: from developing strategies for organic content to managing paid campaigns and building trust within targeted subreddits. You’ll help shape how our clients show up, contribute, and convert on one of the most dynamic platforms on the internet.
WHAT YOU'LL BE RESPONSIBLE FOR:
- Lead Reddit strategy development for clients across industries, balancing organic community engagement and paid media tactics.
- Conduct deep research into Reddit communities (subreddits), audience behavior, trends, and conversation dynamics to inform content and media planning.
- Write and optimize native Reddit content that feels like it belongs, because it does.
- Run and optimize Reddit Ads (paid media) campaigns: Testing creative, targeting, and placements for performance and brand lift.
- Monitor Reddit engagement metrics and surface learnings, wins, and optimization opportunities in regular reports.
- Stay on top of Reddit policy changes, platform updates, and emerging tools to keep clients ahead of the curve.
- Collaborate closely with our Content and Paid Media teams to integrate Reddit strategies into broader marketing plans.
- Test and evaluate Reddit-related tools (like Later for Reddit, Adspy tools, automation dashboards) to streamline workflow.
WHAT YOU BRING:
- You're an avid Redditor; you know the lingo, the culture, and the difference between a good post and a downvoted disaster.
- 2–4 years of experience in social media strategy, paid media, or content marketing, ideally in an agency environment.
- Hands-on experience running Reddit Ads or experimenting with Reddit’s paid platform (even if it's a small budget side project).
- Strong writing skills—you can speak Reddit’s language and pivot tone based on the subreddit.
- Familiarity with tools like Reddit Ads Manager, Google Analytics, Ahrefs, Later for Reddit, or similar.
- A strategic mindset and the ability to map Reddit activity back to client KPIs like traffic, leads, or brand awareness.
- Comfortable working cross-functionally with strategists, media buyers, and content creators.
- Bonus: You’ve launched or moderated a subreddit, participated in AMA campaigns, or built something cool on Reddit that got real traction.
Immediate benefits:
TECH BUDGET
We will give you a budget to buy the gadgets and tech you need to execute.
100% REMOTE
Flexible work environment—we expect you to work hard but give you the freedom to do it in your preferred setting.
ALL NATIONAL HOLIDAYS
We offer time off for all national holidays. Whether you’re living in Canada, the US, Australia, or Japan, you’ll get those days off.
Benefits after three months:
PAID TIME OFF
Two weeks minimum paid vacation days.
WELLNESS & FITNESS COVERAGE
We cover all team members’ costs for gym or yoga memberships. You have to keep the mind right to keep the grind right.
EDUCATION REIMBURSEMENT
Learning is very important in our culture! We offer a monthly stipend to encourage you to buy books, listen to webinars, and purchase materials that will help you grow professionally and personally.
COMPETITIVE MEDICAL & DENTAL BENEFITS
We offer a competitive dental and healthcare benefits plan for colleagues and their families.
HOW TO APPLY:
Please complete this application form to be considered for the role.