Maya Phelan
Maya Phelan is a Paid Media Specialist at Foundation with 10 years of experience across paid social, search, and programmatic advertising — built across markets in Toronto and New York City.
She focuses on building performance-driven campaigns that deliver measurable growth, and brings a genuine love for the analytical side of the work: digging into data, testing new ideas, and turning insights into meaningful business impact. As collaborative as she is curious, Maya is always looking for ways to improve performance, share knowledge, and raise the bar on client experience.
Here’s a brief taste of Maya’s personality:
What is usually playing in your headphones?
I never really left my Myspace-era pop-punk/emo phase — Taking Back Sunday, Dashboard Confessional, Brand New, Jimmy Eat World, Manchester Orchestra, Hot Mulligan. That, and true crime podcasts. Crime Weekly and Dateline have a permanent spot in the rotation.
When you were a child, what did you want to be when you grew up?
Actress, astronaut, or magician. I was an ambitious kid.
What are you happiest doing, when you are not working?
Showing my almost one-year-old son something new and watching him discover the world around him. Nothing else comes close right now.
What is your hidden talent?
I can cook a perfect steak on the grill, every time. No guesswork, no exceptions.
What is one of your favourite quotes?
“Accept the things to which fate binds you, and love the people with whom fate brings you together, but do so with all your heart.”
— Marcus Aurelius
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