Template Hub Content Podcast Episode Brief & Show Notes Template
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Podcast Episode Brief & Show Notes Template

Plan podcast episodes before recording, capture production details, and turn each conversation into publish-ready show notes and distribution assets.

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Run every podcast episode from guest prep to distribution.

This template gives producers, hosts, and marketers one place to plan the episode strategy, brief the guest, capture timestamps, draft show notes, and activate post-publish promotion.

Episode brief

Capture the show name, guest details, audience goal, SEO keyword, CTA, sponsor mentions, and positioning before anyone hits record.

Interview question builder

Build opening, core, deep-dive, and closing questions so the host has a strong flow without over-scripting the conversation.

Production tracker

Log clips, timestamps, editing notes, and follow-up tasks while the episode moves from recording to final approval.

Show notes and distribution

Draft CMS-ready notes, guest links, resources, CTAs, and a promotion checklist for the channels that need to go live after publish.

Template sections

The sections follow the full episode workflow: prepare the guest, shape the conversation, track production, publish the notes, and promote the episode.

01 Episode essentials
Document the working title, episode number, recording date, target publish date, duration, format, and listener goal.
02 Guest information
Add the guest bio, LinkedIn URL, talking points, off-limits topics, and prior appearances for host research.
03 Episode strategy
Define the audience segment, core problem, key takeaway, niche tag, SEO target, related episodes, and CTA.
04 Interview questions
Create must-ask and optional questions across warmup, expertise, controversy, examples, failures, and closing prompts.
05 Production tracker
Track recording status, clips, timestamps, editing requirements, approvals, and final publish readiness.
06 Show notes
Write the summary, timestamps, resources, links, guest bio, sponsor mentions, and episode CTA.
07 Distribution checklist
Coordinate post-publish actions across social, email, website, guest promotion, and internal amplification.
08 Repurposing notes
Identify clips, quotes, carousels, newsletter blurbs, and social posts that can be created from the episode.

Who This Template Is For

Podcast hosts, content marketers, producers, and B2B teams that run interview shows, founder podcasts, customer podcasts, or thought leadership series.

How To Use It

Complete the brief before recording and share it with the guest, host, editor, and producer. After recording, use the tracker and show notes sections to move the episode through editing, publishing, and promotion.

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