SEO
Templates for auditing websites, finding SEO opportunities, planning technical improvements, reporting organic performance, and building search visibility across classic and AI-driven results.
SEO Campaign Strategy Template
Build a stakeholder-ready SEO strategy with the business case, baseline metrics, competitor benchmarks, keyword plan, roadmap, budget, and forecast.
Keyword Research Master Spreadsheet
Import keyword exports, score opportunities by volume, difficulty, intent, and business value, then map keywords to funnel stage and priority.
Technical SEO Audit Checklist
Run a 100-point site health audit across crawlability, architecture, Core Web Vitals, mobile UX, schema, canonicals, internal links, HTTPS, and hreflang.
On-Page SEO Optimization Checklist
Review every page before publishing with 54 checkpoints covering metadata, URL structure, headings, copy, images, schema, technical factors, UX, links, and E-E-A-T.
Competitor SEO Gap Analysis Template
Find the keywords competitors rank for that your site misses, then score and assign the best opportunities for new SEO content.
SEO Content Brief (with SERP Analysis)
Brief writers with search intent, SERP patterns, keyword data, outline guidance, internal links, and review criteria in one document.
Core Web Vitals Monitoring Tracker
Track LCP, INP, and CLS across key pages, monitor pass/fail status, log historical tests, and prioritize fixes after each audit.
Local SEO Audit & Optimization Checklist
Audit Google Business Profile, citations, on-page local signals, reviews, local links, and actions across one or many locations.
Schema Markup Implementation Checklist
Plan, implement, test, and monitor structured data across Article, FAQ, HowTo, Product, Organization, Breadcrumb, and other schema types.
Search Intent Classification Framework
Classify keywords by intent, SERP format, funnel stage, content type, and priority before you brief or build new pages.
SEO Forecast & Projection Model
Forecast organic traffic, conversions, revenue, keyword opportunities, and ROI across conservative, base, and aggressive SEO growth scenarios.
Generative Engine Optimization (GEO) Audit Template
Audit brand visibility across ChatGPT, Perplexity, Claude, Gemini, AI Overviews, SERP features, citations, competitors, and content gaps.